Lance Potter

Director of Evaluation

As the Director of Evaluation for the Pathways Fund, Lance guides and supports organizations in their efforts to improve their programs, assess their impact, and increase the caliber of evidence for the effectiveness of social program investments.

Lance is moved by the notion that attention to data and evidence can improve the effectiveness of social programs. Done right, the benefits of measurement can exceed the costs. He’s trying to maximize the credibility and utility of measurement and evaluation while minimizing the burden and confusion.

Just before coming to New Profit, Lance had started his own consulting firm, but soon found New Profit absorbing all his time so he joined the team instead. Prior to that he was a Senior Program Officer at the Bill and Melinda Gates Foundation, where he led measurement and evaluation efforts in two units, US Program Advocacy and US Education. He also managed evaluations of a range of the Foundation’s efforts in education, communications, and policy. Prior to Gates, Lance was Director of Health Communication Research at Westat, a social science research firm. There he led many evaluations of health promotion and disease prevention campaigns, including VERB. Before Westat, Lance was founding Director of Evaluation at the Corporation for National and Community Service. Lance built the Corporation’s outcome monitoring efforts, infused measurement into program management, and initiated studies of the national service programs. Lance began his career developing education assessments and developing evaluation technical assistance materials.

Lance lives with his wife and two sons in Washington, D.C. If he wasn’t busy changing the world with evaluation, he’d be cooking. Unless he had a lot of money, in which case he’d be traveling around the Mediterranean, eating.